SARAVÁ
SÃO JOÃO

Creative Director and Designer

Creative Direction and Graphic Design for a party featuring performances, dance, and art installations.

Because this festival celebrates the harvest, events can take on a rural theme, as do the costumes, which resemble a typical countryside style and conjure images of farmers. Music and dancing are also an important part of the celebrations and is centered around the quadrilha, a typical Festa Junina dance accompanied by a music genre called forró.

Adding to the artistic feeling from House of Yes, the party has a theatrical approach to Brazilian culture that has been the Group .BR's signature, featuring performances, dance, and art installations inspired by the richness of the Brazilian June celebrations.

Client: Group.BR | Creative Director and Designer: Yasmin Santana | Photography: Lívia Sá | Brooklyn, NY 2018